Lazyweb
MiraiSR007 landing page report.
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Your landing page’s weakest score is Trust.

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Score over time

8070605040Local Logic 68 on Apr 17 (Wayback)Local Logic 68 on May 17 (Wayback)Local Logic 69 on Jun 17 (Wayback)Local Logic 67 on Jul 22 (Wayback)Local Logic 70 on Jul 27 (Live)NeighborhoodScout 62 on May 5 (Wayback)NeighborhoodScout 62 on May 19 (Wayback)NeighborhoodScout 62 on May 31 (Wayback)NeighborhoodScout 61 on Jun 10 (Wayback)NeighborhoodScout 62 on Jun 25 (Wayback)NeighborhoodScout 60 on Jul 13 (Wayback)Zonda 69 on Apr 20 (Wayback)Zonda 68 on May 11 (Wayback)Zonda 45 on May 19 (Wayback)Zonda 67 on May 26 (Wayback)Zonda 68 on Jun 3 (Wayback)Zonda 66 on Jun 11 (Wayback)Zonda 66 on Jul 28 (Live)Mirai 62 on Jul 27 (Live)Jul 27

Trust

34Poor

Proof that the product is real, competent, and safe to try.

Local Logic
Zonda
Trust read
MiraiNo visible trust signal identified.
Local LogicCustomer logo row (Century 21, Corcoran, Engel & Völkers, Centris.ca, Georgia MLS) under "Our customers"
NeighborhoodScoutNo visible trust signal identified.
ZondaEnterprise dashboard screenshot showing a Competitive Market Analysis for Harris County, TX with project/builder listing

Value props

50Fair

Title, subtitle, hero — do they sell the product's true value?

Mirai’s headline vagueThe next layer of real estate is location.Mirai is building a new way to help people understand place before they buy, move, or invest.

Working

  • Names three specific target audiences
  • Subhead hints at pre-purchase decision moment
  • Clean, uncluttered single message

Could improve

  • Headline is a tautology about location
  • No numbers, proof, or product nouns
  • Hero art decorates instead of demonstrating

CTA

70Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Mirai
Enter Address, City, State, Zip Code, or Latitude,Longitude
NeighborhoodScoutin-product action

Problems

  • conflicts with nav 'Sign up' button
  • click promises waiting, not value
  • placeholder 'name@email.com' is generic

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture123
  1. Sign up button — Identical orange weight to Join the waitlist, splitting the fold's one primary action.
  2. Typewriter headline — Renders mid-word ('is locati'), so the core promise reads incomplete at a glance.
  3. Top nav pill — Three anchor links plus two auth buttons give five exits before the value prop lands.

Mobile web

79Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture123
  1. Sign in/Sign up buttons — Detached from the header, they float over the illustration and compete with the waitlist CTA.
  2. Join the waitlist button — Button eats most of the form width, leaving the email input cramped for typing.
  3. Top nav pill — Desktop link row kept instead of a collapsed menu, which is why the auth buttons got displaced.

Graded against Lazyweb’s growth rubrics.