Lazyweb
Proper MotionSR007 landing page report.
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Your landing page’s weakest score is Value props.

How Proper Motion ranks

  1. 1.Mem078
  2. 2.Zep78
  3. 3.LlamaIndex (LlamaCloud)68
  4. 4.Letta52
  5. 5.Proper Motion50
  6. 6.Ragie43
Fix Value props
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Score over time

90807060504030Mem0 75 on Mar 7 (Wayback)Mem0 66 on Mar 20 (Wayback)Mem0 70 on Apr 12 (Wayback)Mem0 73 on Apr 22 (Wayback)Mem0 72 on May 15 (Wayback)Mem0 70 on Jun 10 (Wayback)Mem0 78 on Jul 28 (Live)Zep 71 on Apr 22 (Wayback)Zep 70 on May 4 (Wayback)Zep 70 on May 13 (Wayback)Zep 47 on Jun 11 (Wayback)Zep 79 on Jun 30 (Wayback)Zep 78 on Jul 14 (Wayback)Zep 78 on Jul 28 (Live)Letta 66 on Feb 4 (Wayback)Letta 66 on Feb 18 (Wayback)Letta 68 on Mar 10 (Wayback)Letta 51 on Jun 14 (Wayback)Letta 52 on Jun 26 (Wayback)Letta 52 on Jul 12 (Wayback)Letta 52 on Jul 28 (Live)Ragie 59 on Feb 9 (Wayback)Ragie 59 on Feb 25 (Wayback)Ragie 59 on Mar 5 (Wayback)Ragie 58 on Apr 15 (Wayback)Ragie 41 on Jul 15 (Wayback)Ragie 43 on Jul 28 (Live)LlamaIndex (LlamaCloud) 68 on May 4 (Wayback)LlamaIndex (LlamaCloud) 67 on May 22 (Wayback)LlamaIndex (LlamaCloud) 67 on Jun 5 (Wayback)LlamaIndex (LlamaCloud) 67 on Jun 18 (Wayback)LlamaIndex (LlamaCloud) 69 on Jun 30 (Wayback)LlamaIndex (LlamaCloud) 67 on Jul 11 (Wayback)LlamaIndex (LlamaCloud) 68 on Jul 28 (Live)Proper Motion 50 on Jul 28 (Live)Jul 28

Value props

32Poor

Title, subtitle, hero — do they sell the product's true value?

Proper Motion’s headline vagueProper Motion — the apparent change in position of a star, usually expressed in seconds of arc per year, that results from the projection on the celestial spherWe are building co-evolving data infrastructure for vertical agents and businesses.

Working

  • Distinctive, memorable brand metaphor
  • Names a target market: vertical agents
  • Clean single-message fold

Could improve

  • Headline is a definition, not a value prop
  • 'Co-evolving data infrastructure' is jargon
  • No numbers, outcomes, or proof points

Trust

32Poor

Proof that the product is real, competent, and safe to try.

Zep
Mem0
LlamaIndex (LlamaCloud)
Letta
Trust read
Proper MotionNo visible trust signal identified.
Mem0GitHub star badge showing "61,868" stars in the nav
Zep"TRUSTED BY AI TEAMS" logo wall with Samsung, Zscaler, HoneYBOOK, Quorum, and AGI, Inc.
LettaResearch listing "Memory Models: Towards Agents That Learn — JUN 2026"
RagieNo visible trust signal identified.
LlamaIndex (LlamaCloud)GitHub and Discord icons in the header navigation

CTA

48Poor

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Proper Motion
Zep
Mem0
LlamaIndex (LlamaCloud)

Problems

  • styled as tiny text link, not a button
  • leads to content, not the product
  • smaller footprint than banner and headline
  • no path to signup or access

Mobile web

64Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture12
  1. Read our thesis link — The only CTA is a small text link with no button styling or tap-target size, so thumbs skim past it.
  2. Hatched value banner — The diagonal hatching runs through the copy, making the core value statement hard to read on a phone.

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture123
  1. Read our thesis link — The only CTA on the page is a small, low-weight text link with no button affordance — findable in one second only by luck.
  2. Hatched mission banner — The core statement about vertical agents sits under a striped hatch texture that degrades legibility of the one sentence that matters.
  3. Dictionary definition subhead — The astronomy definition gets larger type and top billing than the company's actual value proposition, inverting the message hierarchy.

Competitors

closest by platform, customer profile, and value prop

Graded against Lazyweb’s growth rubrics.